Hydrate and soothe

Dry Skin

Your Nourishing Routine

Your Morning Routine

1. Cleanse   2. Nourish   3. Protect

1.  Cleanse a, b or c

a. If your skin is dangerously dry and aging quickly use the Sensitive Facial Cleanser which boosts your skins connectivity; encouraging the production of collagen and elastin, which strengthens the thickness of your skin.

b. The Face Skin + Hair Gentle Cleanser is an ideal, everyday gentle wash that won't strip any natural oils from your skin. Switching to a reliable and gentle cleanser maybe enough to correct dry skin.

Your cleanser is the most important aspect of any good skincare routine. Alix employ materials proven the most gentle wash system available on today’s market. You’re in good hands.

c.  Sometimes use a steam flannel with Lavender oil, or Manuka oil. Let the skin have a break from washing everyday. When you wake up and have clean skin, simply refresh using this simply steam flannel technique. Gently stimulates skin cells in a satisfying and soothing way, and is enough to cleanse and refresh for a morning routine.


Toner: Turn your shower to cold - go on be brave. Toning the skin was necessary if you used a harsh cleanser and needed to balance the skins acid mantle, which is no longer necessary with Alix cleansers. Formulated at 5.7pH-6pH which is necessary as the skin’s *acid mantle (*skins natural oils and sweat) is slightly acidic, at pH 4.5-5.5 pH, which helps to protect the skin from harmful bacteria, pollutants, and other external factors. Alix's washes embody the true meaning of gentle.

2.  Nourish:

Use Alix Face Oil giving your skin all it's daily nutritional requirements, protection from moisture loss and lots more benefits for your skin’s best health. Three pumps is plenty to cover the face and neck area. A non-greasy, absorbent formulation which penetrates deeply through your skins layers, more than any moisturiser can achieve.


3.  Protect: Use CC Cream, SPF 15+ to unify your skin tone, acts as a primer (meaning it softens fine lines) and protect your facial skin from the sun’s UVA +B rays. Replace heavy foundations with a skin-loving, pearlescent natural finish, which also encourages your skin to breathe.

Synopsis on sun protection: SPF 15+ offers 93% protection and SPF 50 is 98% protection with an extra 8 minutes protection time. On paper there’s little to compare. Natural SPF’s, such as the Alix CC Cream employ zinc oxide and titanium dioxide which create a reflective and protective surface on the skin. They are both natural materials and harmless to the environment. Whilst the over 30+SPF sunscreen typically contains chemicals known as oxybenzone, octinoxate, and avobenzone. They also filter sun rays, with the added action to stop the skins inflammation response to sun exposure. They are known to be extremely harmful to the seabed and marine life.

Makeup: A lick of mascara, and Alix lip oil, you’re set to go.


Night time routine:

Cleanse: It’s late and you’re tired. Use Alix Nutritive + Gentle Makeup Remover. It’s safe and good for you to leave on the skin and do nothing else.  Our makeup remover formulation lifts off dirt, waterproof mascara and the CC Cream from your day wear routine.

You’ll discover this simple practice of washing less boosts and stabilises your skins connectivity. Meaning the skin can do its job of producing collagen and elastin without the disruption from washing the skin with a cleanser and water.

Want a little more pampering. Follow on after the makeup remover with our famous Steam Flannel technique. We recommend to use lavender essential oil. A second cleanse from using the makeup remover, is sometimes what we prefer and this simple step is gloriously uplifting both to the senses and throughly cleanses the skin.

Hydrate: Following the steam flannel, apply the Alix Aloe Hyaluronic serum to deeply hydrate the skin. This encourages a translucent healthy glowing skin. And, drink some water, your skin will love you back.


Skincare tip: Throw away night creams they’re counter-productive to the bodies natural rhythm. Sleeping allows the skin to rest, breathe and shed dead skin cells. Hydration is necessary, not nutritional products. Heavy creams can cause puffiness under the eyes and can also have a thinning effect to the skin from the over-use of processing nutritional active materials.

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